Privacy policy

BetterFlow is built by BetterQA (Better Quality Assurance S.R.L.), an ISO 27001-certified software testing company founded in 2018 with 8+ years of experience. We process data in EU-based data centers and comply with GDPR requirements. According to a survey by the European Commission, 95% of EU residents consider data protection important. Data Protection Officer: dpo@betterflow.eu

What data does BetterFlow collect?

User-provided data

  • Account details (name, email, company)
  • Project and time tracking data
  • Leave requests and approvals
  • Client information and communications
  • User-generated content (comments, notes)

Automatically collected data

  • Usage patterns and feature engagement
  • Login frequency and session duration
  • IP addresses and device information
  • Session tokens and authentication data
  • Browser type and operating system

Third-party data

  • Time tracking data from DeskTime integration
  • Payment processor information (Stripe)
  • Single Sign-On (SSO) provider data

How does BetterFlow use my data?

  • Service delivery: Provide and maintain Platform features
  • Communication: Send service updates and notifications
  • Improvement: Analyze usage to enhance the experience
  • Security: Detect and prevent fraud and abuse
  • Compliance: Meet legal and regulatory obligations
  • AI analytics: Generate productivity insights from timesheet descriptions. Team members can hide their own analysis from view in their settings.
  • Equipment photo check: When you submit an equipment photo for approval, read the device serial number on it so approvers can double-check it against the form. We can switch this check off for your company on request.

How does BetterFlow share data?

Internal sharing

Data is shared within your organization using role-based access controls. Team members access data relevant to their permissions.

External sharing

We share data only with:

  • Cloud providers: EU-based data centers for hosting
  • Email services: Brevo for transactional emails
  • Payment processors: Stripe for billing
  • AI processing: Google (Gemini API) analyzes timesheet descriptions for productivity insights and reads device serial numbers from equipment photos you upload for approval, under Google's data processing terms. Photos sent for a serial-number check are resized before sending, which removes location data (EXIF/GPS) and other metadata; we keep only the serial numbers Google reports back, not a copy of what was sent. The equipment photo check can be switched off for your company on request.
  • Analytics: Google Analytics 4 (Google Ireland Limited), on our public website pages only and only if you accept analytics cookies. See section 8.
  • Law enforcement: When legally required

We never sell your data to third parties.

How long does BetterFlow retain data?

  • Active accounts: Data retained for subscription plus 30 days
  • Deleted accounts: GDPR-compliant purge within 30 days
  • Activity logs: Removed after 30 days automatically
  • Financial records: Retained for 7 years per law
  • Backups: May contain data for up to 90 days

How does BetterFlow protect my data?

  • TLS/SSL encryption for data in transit and at rest
  • Role-based access controls (RBAC)
  • Regular security audits and penetration testing
  • ISO 27001:2022 certified security practices
  • Token-based authentication with session management
  • Daily encrypted backups in secure locations
  • Multi-factor authentication (MFA) support

What are my GDPR rights with BetterFlow?

Under GDPR, you have these rights:

  • Access: Request a copy of your personal data
  • Correction: Update inaccurate information
  • Deletion: Request permanent removal of data
  • Restriction: Limit how we process your data
  • Portability: Receive data in machine-readable format
  • Object: Opt out of certain processing activities
  • Automated decisions: Request human review

To exercise these rights, contact: privacy@betterflow.eu

7. International data transfers

Our primary data centers are in the EU. When data is transferred outside the EU, we use Standard Contractual Clauses (SCCs) approved by the European Commission.

8. Cookies and tracking

We use cookies for essential functionality and optional analytics. See our Cookie Policy for details.

Google Analytics

On the public pages of betterflow.eu (the homepage, the blog and these legal pages) we use Google Analytics 4, provided by Google Ireland Limited, to see how visitors use the site. It runs only after you click Accept in the cookie banner. It never runs inside the BetterFlow application (app.betterflow.eu), on sign-in, invitation or password pages, or on any page whose address carries a token.

  • What is sent: the public page address (without personal parameters), the page name, the referring site's domain only, and technical data such as browser, device and approximate location derived from your IP address.
  • Cookies: _ga and _ga_<ID>, kept for up to 2 years, and deleted when you withdraw consent.
  • Not used: advertising features, Google signals and ad personalisation are switched off.
  • Legal basis: your consent, Article 6(1)(a) GDPR. You can withdraw it at any time through the Cookie settings link in the footer; withdrawing does not affect processing before it.
  • Transfers: Google may process data in the United States under the EU-US Data Privacy Framework and Standard Contractual Clauses.
  • More information: policies.google.com/privacy

9. Children's privacy

BetterFlow is not intended for users under 16. We do not knowingly collect data from children. If we discover such data, we delete it immediately.

10. Changes to this policy

We may update this Privacy Policy periodically. Material changes will be communicated via email 30 days in advance. Continued use after changes constitutes acceptance.

11. Contact and complaints

Data Protection Officer: dpo@betterflow.eu

Privacy Requests: privacy@betterflow.eu

General Support: office@betterqa.co

If you are not satisfied with our response, you can file a complaint with the Romanian National Supervisory Authority (ANSPDCP).